PLNT PLANET FITNESS, INC
Sector financial performance:
This company, which primarily franchises (most of stores) and operates fitness centers earning revenue from membership fees and dues, has been grouped into gyms, fitness, and spa center sector in sport centers industry.
It seems that the demand for fitness clubs/centers of those companies in this sector has become strong in the past three years as indicated by the largely increased revenue in their same store sale (average 6% annually in 2017 and 2018) during the same period. The increase seems to be due to higher average monthly dues per member and, to less extent, to increase in members. The initiative and processing fees decreased due to companies’ business strategy. Companies, benefited from increased same store sales, expand its new store fast (13% annual growth in number of stores in 2017 and 2018).
The increase in demand and thus the increase in revenue (dues) and cost cutting helped largely improved companies’ gross margin. The typical gross margin of companies (including operating costs and depreciation) is about 29% with a large range of 10-50%) in 2018, SG&A as percentage of sales is about 10%, and operating margin is about 20% in 2018.
The typical enterprise price/EBI (adjusted with tax field) ratio is 50.